See what Integrity does for insurance

540-433-0200
Meet Our Staff

As our client, you will have a team of highly qualified professionals working for you to provide you with the best coverage for you, your family, or your business. Building a long-lasting relationship with our clients is our number one priority.

Skip Frost
Owner – Marketing & Sales

Skip has been a resident of the Shenandoah Valley from a young age. Growing up in Port Republic and later moving to Bridgewater. He has been an insurance advisor for over 17 years, establishing lasting relationships as a trusted insurance professional. He holds licenses in Life & Health Insurance, earning his Life Underwriters designation in 2007, and Property & Casualty Insurance with expertise in farm, commercial and personal markets. In his spare time, Skip enjoys spending time with his family, mountain biking, and restoring classic cars.

Brian Showalter
Owner – Sales Manager

Brian, a life-long resident of the Shenandoah Valley, resides in Bridgewater with his wife, Wendy and their two boys, Jordan and Jesse. An award-winning insurance advisor, Brian has been helping meet his client’s needs for over 15 years. He holds licenses in Life and Health Insurance, earning his Life Underwriters designation in 2007, and Property and Casualty Insurance with expertise in farm, commercial and personal markets. An avid outdoorsman, Brian enjoys hunting and fishing when time allows.

Brandon Crawford
Owner – Sales and Accounting

Brandon, born and raised in Fulks Run, is proud to call the Valley his home. Brandon helped operate his family’s poultry operation before going to Virginia Tech, where he received a degree in accounting. Brandon and his wife, Brooke reside in Broadway with their two sons Preston and Grant, and their daughter Ruby. Brandon takes pride in helping his clients with their insurance needs, and has been a well-respected insurance advisor for over 12 years. He holds licenses for Property & Casualty Insurance and Life & Health Insurance with expertise in farm, commercial and personal markets. When not at work, Brandon enjoys spending time with his family and outdoor activities in the Valley.

Larry Showalter
Owner - Farm Agent

Larry is a Shenandoah Valley native. Residing in Penn Laird, he has been helping clients with their insurance needs for over 20 years. He was the visionary behind the TLC insurance agency, building that business from the ground up before merging with Integrity. He holds licenses in Property & Casualty insurance as well as Life & Health and enjoys working with his farm clients, helping them find coverage solutions in a broad spectrum of agricultural markets. Larry is an active member of the local Ruritan club and enjoys spending time with his family and volunteering whenever possible.

Curtis Steele
Owner - Personal Lines Manager

Curtis has been a Valley resident for his entire life, graduating from Bridgewater College with a degree in Business Administration. He currently resides in Harrisonburg, VA with his wife Tammy and their two children, Braelon and Laney. Specializing in the home/auto and small commercial markets, he has been working to help his clients with their insurance needs for over 15 years and has become a trusted local resource. Curtis is an active member in the local BNI organization. When not helping his clients, Curtis enjoys outdoor activities and spending time with family and friends.

Kathy Way
Customer Service Specialist

Kathy’s insurance career began in 1978. From claims processor, writing new lines of personal insurance, to marketing and servicing employee group benefits, she has seen the evolution of how insurance and the right coverages affect lives. Kathy is licensed in Property & Casualty and Life & Health insurance for the State of Virginia and is devoted to providing prompt, friendly and courteous service for all clients.

Doug Shirley
Life Insurance Specialist

Doug began his insurance career in 2000, holding licenses in Life & Health as well as Property & Casualty. Through years of working in a multi-line insurance environment, Doug’s passion evolved into a desire to help his clients with their Life Insurance and Long-Term care insurance needs. A lifelong resident of the Shenandoah Valley, Doug enjoys the outdoors and spending time with family and friends.

Jeremy McCoy
Farm and Supplemental Benefits Specialist

Jeremy, a Shenandoah Valley native, currently resides on his farm in Page County where he owns and operates Castle Vineyards. Licensed in Property & Casualty as well as Life & Health insurance, Jeremy’s focus is the Farm and Vineyard programs in Page and surrounding counties as well as supplemental health and life insurance benefits. When not working on his farm and tending to his vineyard, Jeremy enjoys coaching basketball and spending time with his family.

Tammy Laliberte
Benefits Claim Specialist

Tammy has been helping clients with their benefits claims for over 6 years. Tammy truly cares about her clients, working tirelessly to be sure that their individual needs are met promptly and professionally. A life-long resident of the Shenandoah Valley, she resides in Grottoes with her husband Jacques. When not at work, Tammy enjoys camping, golfing and visiting family.